BLAME BETTY

The great folks at Blame Betty in Calgary asked me to redesign their brand identity with some new logos to be used on the online marketing, and store windows etc.
They wanted to keep the font they had already been using but needed a new, fresh “pazzaz” on the original design.
I had a blast doing it and if you’re ever in Calgary make sure you pop in to their store and get yourself some fine threads.

blame betty, branding, logo design, graphic design, rockabilly, hot rods, clothing, toronto, breath of fresh air design, horseshoe, tattoo, anchor, illustration

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About bofadesign

I'm Andrew Wright, graphic designer, illustrator and kustom-hot-rod-lowbrow art fanatic. Living in Toronto and armed with a pen, pencil, paintbrush and wacom pen, I create great looking and most importantly, functional designs and illustrations that help my clients promote their business, product and events. With a degree in Graphic Design and over 10 years experience in South Africa, UK, USA and Canada my skills range from digital to traditional illustration, print design (branding, catalogs, posters, marketing) and apparel. I'm a fan of the lowbrow hot rod (K)ultra, horror industry and anything that makes your heart beat twice the speed. I'd love to hear from you and discuss turning your next project into your next success.

Posted on June 29, 2012, in Graphic Design, Illustration, Print Design and tagged , , , , , , , , , , , , . Bookmark the permalink. 2 Comments.

  1. I really like the top and middle logo. It looks awesome!! 😀

  2. Thanks Max! Much appreciated!

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